Why you should choose digital marketing?

Why Choose Digital Marketing? Key Benefits and Strategies for Success

Gaurav Sharma
2 min readSep 13, 2024

If you were to ask me why I chose digital marketing as a career option, my instantaneous answer would be, “it excites me.”

I was really fascinated by the power of digital marketing to revolutionize the world stage.

And this possibility of learning something new every day, trying new technology, and coming up with out of the box solutions is what makes me love my job.

Let me share some solid reasons why you too should consider starting a career in digital marketing.

1. Open Opportunity: Digital marketing is an opportunity for people from different educational backgrounds.

Whether you are an engineer or from an Arts background or have technical education, you can opt for digital marketing. Choose the field you want to work in, acquire the right skills, and start working.

2. Plenty of Options: Digital marketing landscape is constantly evolving giving birth to new career opportunities. SEO, SEM, social media, PR, data analysis, and so many opportunities are waiting for you.Excitingly enough, you can gain mastery over more than one field.

3. Earn Well: That’s right, digital marketers receive a handsome salary.

Once you gain some experience and expertise in any field, you can work with some of the leading companies and receive heavy paychecks.

4. A Lot to Learn: As I mentioned earlier, year after year new technologies and trends disrupt the digital marketing world.

So as a professional, you have loads of opportunities to learn new skills and grow your career.

5. Be Your Own Boss: I know, that’s the desire of many of the youngsters I meet. After you gain a few years of experience in a particular field, you can acquire clients on your own.

You can be a bit bolder and start your own digital marketing company too, just like I did. That makes you the boss.

Have I managed to convince you? If so then start doing your research and find the one branch that gets you excited. All the best.

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Gaurav Sharma
Gaurav Sharma

Written by Gaurav Sharma

Gaurav Sharma is the Founder and CEO of Attrock, a results-driven digital marketing company. He also contributes to top publications like HuffPost, Adweek..

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